Multiplier AI Blog
Know How Data, AI, & Digital Marketing Can Help Pharma & Life Sciences
Consent Withdrawal Under DPDP: Why Permission Changes Must Cascade Across Systems?
Consent withdrawal is one of the most powerful rights granted to individuals under the Digital Personal Data Protection Act 2023.
Retention and Deleton Under DPDP: Why Uncontolled Data Lifecycles Create Risk?
Data retention has long been an uncomfortable topic in pharma organisations.
Enabling Omni Channel Customer Engagement in Healthcare
Imagine going through hoops to know the components of your medicine or what causes certain symptoms. The omnichannel customer journey integrated marketing channels creating a healthcare microcosm, so that you can get all the information you want comprehensively and quickly.
How to Run and Manage a Pharmaceutical Marketing Campaign
The basics to successfully rolling out a marketing strategy for pharma brands are simple: build brand awareness, create trust, create content with relevant information, communicate with clients, compliance, etc.
The Best Marketing Strategy for Pharma Consulting Companies
The pharmaceutical industry is complex, large and highly regulated, which means you can’t enhance sales by crook or hook, because that will cost you a license.
Adapting Pharma Sales to Increased Hospital Consolidation
The healthcare industry, in recent years, has been undergoing significant transformations, before, during and after covid, one such significant change is the increased hospital consolidation, which is a response to financial pressures.
How to Improve Sales in a Pharma Company
As new medicines and technologies evolve, the pharma industry faces challenges in meeting physicians face-to-face due to their varied locations and the global nature of consultations.
Modular Content for Pharma Marketing: A Need of the Hour?
As we are speaking a new version of AI and a new version of a virus have probably evolved.
KOL Engagement in Pharma: Strategies for Success
The Human Body is a mystery, and scientists and other HCPs are constantly trying to unravel these anatomic mysteries one by one, so as time passes, KOL engagement in pharma, medical inventions will go on, more drugs will be produced, existing ones will be improved, and will increase the quality of human lives.
Doctor Driven Influencer Marketing - Transforming Pharma Engagement
In today’s digital era, as new diseases are growing rapidly the number of new patients are also increasing.
The Power of Social Media Engagement in Healthcare
Pharma is the collection of huge data and abounds with healthcare concerns.
Aligning Influencer Marketing with Business Strategy for Pharma
Pharma marketing is currently a booming sale. But according to the trust conditions, many are not sure to consider the product.